Distracted driving – when thoughts don’t match actions


04According to the Allstate Canada poll performed by the Leger Marketing majority of the Canadian drivers are engaging in distracting behaviors while driving. This is the time when actions does not correspond to people’s thoughts and beliefs given that nearly all Canadian who are driving strongly believes that distracted driving is a no-no.

The survey revealed that 75 percent of Canadian drivers are involved in distracted driving which opens a huge possibility for accidents to occur. According to statistics eight out of ten crashes are effects of distracted driving. With this large percentage people must be given some refresher course about the ABCs of driving safely.

One of the reasons the survey done by Leger Marketing is showing us which can explain the action and thought mismatch of the people is the fact that people have different perspectives about what a distracted driving really is. According to the research only 19 percent of the sample population is convinced that adjusting iPod or the radio is a negative and distracting behavior while driving whilst 88 percent agreed that texting is not good while driving.

Distractions in driving can take many forms it can be manual, visual or even cognitive diversion. Drivers should not take their eyes off the road even for a few seconds. Among the most common type of distraction includes eating or drinking, texting or talking on a mobile phone, changing CD, applying make-up and the like. These are just some of the distracting behaviors which may not appear to be one for some people. Nevertheless, avoiding any of these activities while driving will save people from tons of troubles, which can be brought about by road accidents.

The survey result also revealed that Canadian drivers still engage in distracted driving despite the fact that they know people who had caused accidents or became victims of car accidents of distracted driving. A quarter of the surveyed Canadians said that they or people they know have caused accidents because of doing distracting behaviors while driving. Moreover 37 percent of young drivers also revealed in the survey that they or someone they know have been involved in accidents of distracted driving nature.

The results of the survey done suggest that there has to be some re-learning that needs to be pioneered by subject matter experts and the government. A safe community can only be built with everyone taking his/her own part.