The top provider of pay-per-click (PPC) services, BrokersWeb, Inc. has launched a superior market targeting tool for auto insurance providers. The platform allows customers to maximize their promotions for increased exposure to their auto insurance products. The high rate of conversions and ROI is achieved by targeting prospects residing in a defined demographic outline, within particular zip code(s).
BrokersWeb’s advanced PPC campaign management leverages the advantage to target and engage the customers who meet an advertiser’s desired parameters. Further, the advertisers can amend their proposals for improving their position on the search engine listings, thus increasing the frequency of their visibility amongst targeted shoppers. A few of the intended parameters added to the new and improved BrokersWeb advertising platform involve: homeownership status, age range, insured status, zip code and incident history.
The company aims to create a winning situation for advertisers, publishers and consumers.
Todd Faucher, Co-Founder and Executive Vice President at BrokersWeb said:
“Our pledge is to continually innovate for providing improved services to our sophisticated clients. Since we understand our client’s objectives and expectations, the new augmentations to our platform will facilitate us to drive more targeted consumers and better ROI.”
With BrokersWeb’s sophisticated PPC platform, advertisers can now market their auto insurance products more efficiently to their chosen consumer segments. Publishers, for their ad inventory will benefit from a more efficient marketplace. Meanwhile, consumers are offered more options to compare auto insurance companies and plans, best suited for their personal requirements.
BrokersWeb Inc. established in 2004, is premium pay-per-click (PPC) marketing network for over 150 finest mortgage and insurance advertisers. Today, the company has expanded as the leading online marketing channel for ROI-driven PPC advertisers, distributing several thousands of targeted audiences to its clients, daily. The company’s website in conjunction with its publisher partners contacts millions of consumers on a monthly basis. Recently, BrokersWeb Inc. was awarded by The South Florida Business Journal, as the Fastest Growing South Florida Company.
